ENGAGE FASTER

Raw reactions, thoughts, and emotions are gathered directly from consumers via recorded voice or video.

UNDERSTAND FASTER

Qbit’s AI then crunches this open-ended data into crisp, actionable insights based on both context and sentiment.

ACT FASTER

Clear, easy to read structured insights deliver the “why” behind consumers’ decisions, giving brands an enormous advantage.

PROCESS

Qbit’s experts rapidly design, build and execute each test to best answer your business questions. Our integrated planning tool ensures transparency at every step and our chat tool enables real time collaboration between your team and ours.

DATA

Engage anyone, anywhere and in any manner. The combination of virtual, digital, physical, at home, e-tail and retail data that can be gathered with Qbit is limitless. And because Qbit is AI-powered, all the heavy lifting of crunching qualitative data into actionable insights is done for you.

ANALYSIS

Qbit has perfected a means to qualify, engage, capture, score, analyze and serve up the qualitative data along with quantitative in a way that is credible, actionable, and scalable. It's this entire flow that separates Qbit from other solutions, which are fundamentally built around the far simpler task of serving up only quantitative data.